{"id":249,"date":"2022-12-26T06:07:55","date_gmt":"2022-12-26T06:07:55","guid":{"rendered":"http:\/\/ijaema.net\/?page_id=249"},"modified":"2022-12-26T06:23:42","modified_gmt":"2022-12-26T06:23:42","slug":"5-volume-xi-issue-viii-2019","status":"publish","type":"page","link":"https:\/\/ijaema.net\/index.php\/5-volume-xi-issue-viii-2019\/","title":{"rendered":"5-VOLUME XI-ISSUE-VIII-2019"},"content":{"rendered":"\n

1. AN INFLUENCE AND CAUSES OF OCCUPATIONAL STRESS MANAGEMENT ON WORKING HEALTH NURSES IN TEACHING<\/a><\/p>\n\n\n\n

    HOSPITAL<\/a>
    Dr.T.A.TAMILSELVI; Quaide Milleth College for Men, Medavakkam, Chennai
    R.MEENAKSHI; Vivekananda Arts and Science College for women (Autonomous), Elayampalayam ,Tiruchengode-637205
    Page No:1-8     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030747<\/a><\/p>\n\n\n\n


2. DIVERSITY MANAGEMENT AN IMPORTANT TOOL IN HRM<\/a>
    Dr. D. Sowmya; Guru Nanak College(Autonomous), Chennai.
    Page No:9-14     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030748<\/a><\/p>\n\n\n\n


3. GREEN MARKETING: A CONCEPTUAL PAPER.<\/a>
    M Akshayaa; Asan Memorial College of Arts and Science, Chennai, India.
    Page No:15-21     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030749<\/a><\/p>\n\n\n\n


4. CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING WITH SPECIAL REFERENCE TO CHENNAI CITY<\/a>
    Dr.S.Syed Rafiq Ahmed; The New College(Autonomous), Chennai \u2013 600014. 
    K.Mehuroon; JBAS College for Women (Autonomous), Chennai \u2013 600018.
    Page No:22-30     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030750<\/a><\/p>\n\n\n\n


5. A STUDY ON BRAND LOYALTY OF CONSUMERS TOWARDS COLOUR TELEVISION IN CHENNAI<\/a>
    Dr. S. Syed Rafiq Ahmed; The New College (Autonomous), Chennai \u2013 600 014.
    K.A. Parveen Begum; JBAS College for Women (Autonomous), Chennai \u2013 600018.
    Page No:31-41     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030751<\/a><\/p>\n\n\n\n


6. A STUDY ON ATTITUDE TOWARDS CASHLESS TRANSACTIONS AMONG DEBIT CARD CUSTOMERS IN TAMBARAM<\/a>
    N.JANNIFER RANI, ANLI SURESH; Madras University, Madras Christian College
    Page No:42-50     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030752 <\/a><\/p>\n\n\n\n


7. “A Study on Capital Structure Determinants of Indian FMCG Companies”<\/a>
    Dr.Sivasankari.S; Alliance School of Business, Alliance University, Anekal, Bangalore
    Prof.Nandini.G; Alliance School of Business, Alliance University, Anekal, Bangalore
    Prof.Lakshmi Narasimhan; Alliance School of Business, Alliance University, Anekal, Bangalore
    Page No:51-59     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030753<\/a><\/p>\n\n\n\n


8. A STUDY ON VARIABLES IMPACTING CUSTOMERS TO BUY NATURAL FOOD ITEMS<\/a>
    K.Prabha; Periyar University, Salem
    T.A.Tamilselvi; Quaide Milleth College for Men, Chennai
    Page No:60-67     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030754 <\/a><\/p>\n\n\n\n


9. Global Strategic Innovation- Emerging Market perspectives<\/a>
    Mr.J.M.Jaffar Sadiq; THE NEW COLLEGE (Autonomous), Royapettah, Chennai, Tamil Nadu, India
    Page No:68-78     
    DOI:18.0002.IJAEMA.2019.V11I8.208301.02030755<\/a><\/p>\n\n\n\n


10. Advertising Regulations in India \u2013 A Myth or Reality<\/a>
      Dr.R.Haritha Devi;The Tamil Nadu Dr Ambedkar Law University, Chennai
      Page No:79-84     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030756<\/a><\/p>\n\n\n\n


11. A STUDY ON CUSTOMER EXPECTATIONS IN INTERNATIONAL MARKETING OF BANKING SERVICES IN CHENNAI CITY<\/a>
      Dr. R. RAMASAMY; Sir Theagaraya College, Chennai-21
      Dr. S. SHEIK KALIL; Quaide Milleth College for Men, Chennai -100
      Page No:85-88     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030757<\/a><\/p>\n\n\n\n


12. A study on digital finance on financial inclusion and reliability<\/a>
      A. Udaya Nandini; SRM Institute of Science and Technology, Ramapuram, Chennai- 600 089.
      Page No:89-97     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030758<\/a><\/p>\n\n\n\n


13. India’s Legal Position in Multi-Level Marketing (MLM)<\/a>
      A. R. Haseena Banu, A. N. Amrin Fathima; SRM University
      Page No:98-100     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030759<\/a><\/p>\n\n\n\n


14. Adoption of Green Marketing in Business, Challenges and Intervention Strategies – A Conceptual Paper<\/a>
      AMRIN A.N. FATHIMA; SRM INSTITUTE OF SCIENCE AND TECHNOLOGY , INDIA
      Page No:101-104      
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030760<\/a><\/p>\n\n\n\n


15. THE STUDY ON CONSUMER PREFERENCE TOWARDS FLAGSHIP AND FLANKER BRANDS OF HUL AND P&G<\/a>
      S. Raj kamal; SRM Institute of Science and Technology, Ramapuram, Chennai- 600 089
      Page No:105-110    
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030761<\/a><\/p>\n\n\n\n


16. Conceptual Analysis on the Impact of Employee Engagement on Organizational Performance<\/a>
      Dr. F. Mohamed Sabura; Shinas College of Technology
      Page No:111-121     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030762<\/a><\/p>\n\n\n\n


17. ADVERTISING EFFECTIVENESS AUTHORS<\/a>
      Dr.I.SHANMUGA PRIYA; Guru Nanak College
      Page No:122-127       
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030763<\/a><\/p>\n\n\n\n


18. A Study on Emergency Leadership Values for Global business Scenarios in 21st century<\/a>
      Dr. S. Abdul Sajid, S. Sathiyamoorthy, S. Anbalagan; C. Abdul Hakeem College (A)
      Page No:128-132   
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030764<\/a><\/p>\n\n\n\n


19. A study on HR Re-engineering for Improving operational process and optimization<\/a>
      Dr. T. Uma Devi; Acharya Bangalore Business School, Bangalore.
      Dr. Lakshmi. T; Maharani Women\u2019s Arts, Commerce&Mgmt. College, Bangalore.
      Page No:133-143     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030765<\/a><\/p>\n\n\n\n


20. PROBLEMS AND PROSPECTS OF AGRICULTURE MACHINERIES IN TAMILNADU<\/a>
      Dr. N. Sunder Rajan, Dr. T.S.Raaja Justin, Dr. Kanniga Prashanth; Shinas College of Technology, Sultanate of Oman
      Page No:144-165     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030766<\/a><\/p>\n\n\n\n


21. HR PROFESSION & DIGITAL CHALLENGES<\/a>
      Imran Basha K; Quaide Milleth College for Men, Medavakkam 
      Dr. Shameem; AMET Business School, AMET University
      Page No:166-170     
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030767<\/a><\/p>\n\n\n\n

22. Mobile banking in India \u2013 an era<\/a>
      Dr. S.H. REHANA BANU; The QuaideMilleth College for Men, Medavakkam, Chennai \u2013 100<\/p>\n\n\n\n

      Page No:  171-176
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030768<\/a><\/p>\n\n\n\n

23. A STUDY ON ENTREPRENEURIAL COMPETENCIES AND THE PERFORMANCE OF MICRO, SMALL AND MEDIUM ENTREPRISES<\/a><\/p>\n\n\n\n

      IN CHENNAI<\/a>
      Ms. M. FATHIMA, Dr. D. AYUB KHAN DAWOOD; The QuaideMilleth College for Men, Medavakkam, Chennai \u2013 100<\/p>\n\n\n\n

      Page No:  177-181
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030769<\/a><\/p>\n\n\n\n

24. AN EMPRICIAL ANALYSIS ON EXPLORING RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND EMPLOYEE<\/a><\/p>\n\n\n\n

      ENGAGEMENT<\/a>
      S.JAYA; University of Madras, The Quaide Milleth College for Men<\/p>\n\n\n\n

      Page No:  182-188
      DOI:18.0002.IJAEMA.2019.V11I8.208301.02030770<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

1. AN INFLUENCE AND CAUSES OF OCCUPATIONAL STRESS MANAGEMENT ON WORKING HEALTH NURSES IN TEACHING     HOSPITAL    Dr.T.A.TAMILSELVI; Quaide Milleth College for Men, Medavakkam, Chennai    R.MEENAKSHI; Vivekananda Arts and Science College for women (Autonomous), Elayampalayam ,Tiruchengode-637205    Page No:1-8         DOI:18.0002.IJAEMA.2019.V11I8.208301.02030747 2. DIVERSITY MANAGEMENT AN IMPORTANT TOOL IN HRM    Dr. D. Sowmya; Guru Nanak College(Autonomous),…<\/p>\n

Read More “5-VOLUME XI-ISSUE-VIII-2019”<\/span> »<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-249","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/pages\/249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/comments?post=249"}],"version-history":[{"count":0,"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/pages\/249\/revisions"}],"wp:attachment":[{"href":"https:\/\/ijaema.net\/index.php\/wp-json\/wp\/v2\/media?parent=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}